$10,000 for Your Thoughts?
Local woman wins grand prize in Jack in the Box® customer-survey sweepstakes
TWIN FALLS, Idaho – The days of the customer-comment card are numbered. Today, telephones and the Internet provide customers easy ways to voice their opinions and possibly win cash and prizes. And if you think no one ever wins those things, just ask Emina Mehmedovic of Twin Falls. She won $10,000 simply for taking a seven-minute survey.
Mehmedovic participated in Jack in the Box® restaurants’ “Voice of the Customer” program, in which guests rate their dining experience by calling the phone number or logging onto the Web address printed on their order receipt and then answering questions ranging from food freshness to speed of service. As an incentive, Jack in the Box automatically enters all the respondents’ names into a drawing for cash prizes.
Jack in the Box recently contacted Mehmedovic, a nursing student with an affinity for Jumbo Jack® hamburgers, to inform her that she was a winner. “I’m usually not very lucky, so I was so surprised I won,” she said. “I’m just so happy. It has changed my life.”
Jack in the Box Inc. (NYSE: JBX) is a restaurant company that operates and franchises Jack in the Box®Qdoba Mexican Grill®, an emerging leader in fast-casual dining, with more than 220 restaurants in 35 states. Based in San Diego, Jack in the Box Inc. has nearly 45,000 employees.