$10,000 for Your Thoughts?
Local woman wins grand prize in Jack in the Box® customer-survey sweepstakes
LIVERMORE, Calif. – The days of the customer-comment card are numbered. Today, telephones and the Internet provide customers easy ways to voice their opinions and possibly win cash and prizes. And if you think no one ever wins those things, just ask Jody McMeekin of Livermore. She won $10,000 simply for taking a seven-minute survey.
McMeekin participated in Jack in the Box® restaurants’ “Voice of the Customer” program, in which guests rate their dining experience by calling the phone number or logging onto the Web address printed on their order receipt and then answering questions ranging from food freshness to speed of service. As an incentive, Jack in the Box automatically enters all the respondents’ names into a drawing for cash prizes.
Jack in the Box recently contacted McMeekin, a mom with an affinity for Breakfast Jack® sandwiches, to inform her that she was a winner. “I was completely surprised,” she said. “We’re saving up to buy a house, so it couldn’t have come at a better time. We liked Jack in the Box before, but now we love it.”
Jack in the Box Inc., based in San Diego, is a restaurant company that operates and franchises Jack in the Box restaurants, one of the nation’s largest hamburger chains, with more than 2,000 restaurants in 17 states. The company also operates a proprietary chain of convenience stores called Quick Stuff®, with more than 50 locations, each built adjacent to a full-size Jack in the Box restaurant and including a major-brand fuel station. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill®, an emerging leader in fast-casual dining, with more than 300 restaurants in 40 states.