Jack in the Box(R) to Offer Free Grilled Sandwich with Purchase of Any
Large Drink on Feb. 23
SAN DIEGO, Feb 18, 2010 (BUSINESS WIRE) -- Jack in the Box(R) restaurants will offer a free Grilled Sandwich with the purchase of any large drink on Tuesday, Feb. 23, to drive trial of the new premium product launched earlier this month.
Jack in the Box offers two varieties of Grilled Sandwiches, each served on grilled artisan bread: Turkey, Bacon & Cheddar, which features roasted turkey, two slices of cheddar cheese and two bacon strips topped with a sundried tomato sauce; and Deli Trio, which features Genoa salami, sliced ham, roasted turkey, two slices of provolone cheese and two pickle fillets topped with a creamy Italian sauce. Grilled Sandwiches are available at participating Jack in the Box restaurants for $3.99 each, plus tax.
"Our new Grilled Sandwiches have been very popular, especially among guests looking for something different than the traditional fast-food fare," said Tammy Bailey, division vice president of menu marketing and promotions for Jack in the Box Inc. "This is an innovative menu item for a major fast-food chain, with a distinctive blend of high-quality, flavorful ingredients, like the new grilled artisan bread. As word spreads about the February 23 promotion, we want to drive trial of our new Grilled Sandwiches and attract consumers who might not typically visit a fast-food restaurant to introduce them to the many other innovative menu items that differentiate Jack in the Box from our competition."
Jack in the Box serves its full menu all day, every day, so the free Grilled Sandwiches will be available from the time restaurants open on February 23 until the close of business that day or Midnight if the location is open 24 hours.
[Note to media: Grilled Sandwiches are not available at restaurants in Yakima, Wash., Twin Falls, Idaho, nor in the Texas markets of Austin, Beaumont/Pt. Arthur/Lake Charles and Waco. High-resolution photos of the Grilled Sandwiches are available at http://www.jackinthebox.com/corporate/press-room/photo-gallery/.]
About Jack in the Box Inc.
Jack in the Box Inc. (NASDAQ:JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box(R) restaurants, one of the nation's largest hamburger chains, with more than 2,200 restaurants in 18 states. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill(R), a leader in fast-casual dining, with more than 500 restaurants in 42 states and the District of Columbia. For more information, visit www.jackinthebox.com.
SOURCE: Jack in the Box Inc.
Jack in the Box Inc.