New Outlaw(TM) Burger and Spicy Chicken Sandwich Duel for Menu Supremacy at Jack in the Box(R)
SAN DIEGO, Sep 30, 2011 (BUSINESS WIRE) -- Your local Jack in the Box(R) restaurant is about to resemble a rough-and-tumble frontier town from the Wild West, thanks to two savory new products that launch on Monday, Oct. 3. Only instead of gunslingers facing off 10 paces apart, two outlaws of a different kind will be dueling for menu supremacy: the Outlaw(TM) Burger and Outlaw(TM) Spicy Chicken Sandwich.
Inspired by the kind of bold flavors that emanated from chuck wagons and open prairie campfires, the new Outlaws at Jack in the Box feature either a jumbo beef patty or spicy crispy chicken fillet topped with a Bourbon BBQ sauce, lettuce, tomato, hickory-smoked bacon, American cheese and onion rings and are served on a sesame seed bun.
"Our new Outlaw Burger and Outlaw Spicy Chicken Sandwich feature a mouthwatering combination of bold flavors reminiscent of an old-fashioned barbecue," said Tracy Dunn, director of menu marketing and promotions for Jack in the Box Inc. "The Outlaw Spicy Chicken Sandwich is especially unique in our restaurant category. Jack in the Box is the only major QSR chain offering a BBQ spicy chicken sandwich.
"The new Outlaws are available for a limited time only, so hurry in before the sun sets on these two amazing products."
[Note to media: The Outlaw Burger and Outlaw Spicy Chicken Sandwich will not be offered in Austin, Kansas City, Santa Barbara, San Diego or Yakima. High-resolution images of the new products are available at http://www.jackinthebox.com/corporate/press-room/photo-gallery.]
About Jack in the Box Inc.
Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box(R) restaurants, one of the nation's largest hamburger chains, with more than 2,200 restaurants in 19 states. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill(R), a leader in fast-casual dining, with more than 550 restaurants in 42 states and the District of Columbia. For more information, visit http://www.jackinthebox.com.
SOURCE: Jack in the Box Inc.
Jack in the Box Inc.