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Vive le Croissant!

Jack in the Box(R) offers 2 Croissant Sandwiches for just $3, plus tax

SAN DIEGO, Feb 28, 2011 (BUSINESS WIRE) -- The French have given Americans a lot to celebrate over the years - the Statue of Liberty, some cheap real estate (remember the Louisiana Purchase?) and a delicious buttery bread called a croissant. As a savory salute to the latter's invention, Jack in the Box(R) restaurants are serving up a deal that will have guests shouting, "Vive Jacques!" For a limited time beginning today at participating restaurants, Jack in the Box is offering 2 Croissant Sandwiches for just $3, plus tax.

"'Croissant' is not just a fun word to say, it's a savory way to jumpstart any breakfast," said Tammy Bailey, division vice president of menu marketing and promotions for Jack in the Box Inc. "This limited-time offer is a great value for our guests that will fill them up without draining their wallets. And with our full menu available all day every day, guests can order our Croissant Sandwiches any time."

Jack in the Box guests can choose from two Croissant Sandwiches, each served on a flakey, buttery croissant: The Sausage Croissant features a sausage patty, egg and American cheese, and the Supreme Croissant features ham, an egg, American cheese and new hickory-smoked bacon.

[Note to media: High-resolution images of the Sausage Croissant and Supreme Croissant are available at www.jackinthebox.com/corporate/press-room/photo-gallery.]

About Jack in the Box Inc.

Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant company that operates and franchises Jack in the Box(R) restaurants, one of the nation's largest hamburger chains, with more than 2,200 restaurants in 19 states. Additionally, through a wholly owned subsidiary, the company operates and franchises Qdoba Mexican Grill(R), a leader in fast-casual dining, with more than 500 restaurants in 43 states and the District of Columbia. For more information, visit www.jackinthebox.com.

SOURCE: Jack in the Box Inc.

Jack in the Box Inc.
Brian Luscomb, 858-571-2291
brian.luscomb@jackinthebox.com