Sale of Toasty Jack ornament raises money and awareness for
youth-mentoring organization
SAN DIEGO--(BUSINESS WIRE)--Oct. 22, 2013--
Jack in the Box® restaurants
today announced a holiday fundraiser benefiting Big Brothers Big
Sisters. For just $1, plus tax, guests may purchase a limited-edition
Toasty Jack ornament, with net proceeds benefiting the youth-mentoring
organization. (Available at participating Jack in the Box restaurants
while supplies last.)
This year, the classic Jack adornment sports a cheerful smile and a snow
cap with flaps that will keep it warm and cozy, even on the coldest
winter day. Toasty Jack is pre-drilled on the bottom and fashioned with
a braided loop on top, offering flexibility for display on a vehicle
antenna or holiday tree. Toasty Jack is available with either a red or
green hat.
This is the sixth year that Jack in the Box has sold a limited-edition
promotional item to raise funds for Big Brothers Big Sisters to provide
long-term mentoring services to help children who face adversity succeed
in school and in life. The previous fundraisers netted nearly $1.5
million for the youth-mentoring organization.
Funds raised from this year’s promotion will support a variety of Big
Brothers Big Sisters’ programs, including military mentoring, which
serves children from military families with parents deployed overseas.
Jack in the Box is a long-time supporter of military families and helped
launch Big Brothers Big Sisters’ Operation Bigs program in San Diego in
2004 at Camp Pendleton Marine Corps Base. Military mentoring programs
have expanded in San Diego and across the nation since then with support
from Jack in the Box.
“Jack in the Box has been a long-time friend, corporate role model,
supporter and partner -- a company committed to providing resources for
our one-to-one staff-supported volunteer mentoring services,” said Big
Brothers Big Sisters of America President and Chief Executive Officer
Charles Pierson. “Children served by our agencies face the kind of
adversity that comes with growing up in single-parent, low-income and
military families. Children whose parents are in the military,
particularly those whose moms and dads are deployed, face unique
challenges and through the generous support of Jack in the Box, Big
Brothers Big Sisters is able to help more children in military families
succeed in school and life.”
[Note to media: Visit the online
press room at jackinthebox.com for a high-res image of the Toasty
Jack ornament.]
About Big Brothers Big Sisters
For more than 100 years, Big Brothers Big Sisters has operated under the
belief that inherent in every child is the ability to succeed and thrive
in life. As the nation’s largest donor and volunteer supported mentoring
network, Big Brothers Big Sisters’ mission is to provide children facing
adversity with strong and enduring, professionally supported one-to-one
relationships that change their lives for the better, forever.
Partnering with parents/guardians, school, corporations and others in
the community, Big Brothers Big Sisters carefully pairs children
(“Littles”) with screened volunteer mentors (“Bigs”) and monitors and
supports them in one-to-one mentoring matches throughout their course.
The organization holds itself accountable for children in the program to
achieve measurable outcomes, such as higher aspirations; greater
confidence and better relationships; educational success; and avoidance
of delinquency and other risky behaviors. Most children served by Big
Brothers Big Sisters are in single-parent and low-income families or
households where a parent is incarcerated. Headquartered in Philadelphia
with as network of about 340 agencies across the country, Big Brothers
Big Sisters serves nearly 630,000 children, volunteer mentors and
families. Learn how you can positively impact a child’s life, donate, or
volunteer at BigBrothersBigSisters.org.
About Jack in the Box Inc.
Jack in the Box Inc. (NASDAQ: JACK), based in San Diego, is a restaurant
company that operates and franchises Jack in the Box® restaurants, one
of the nation’s largest hamburger chains, with more than 2,200
restaurants in 21 states. The company created The
Jack in the Box Foundation in 1998 to focus its charitable giving
efforts and make a greater impact in Jack in the Box®
restaurant communities. The Foundation is a 501 (c) (3) nonprofit
organization funded by donations from Jack in the Box Inc., its
employees, franchisees and vendors. The Foundation has contributed more
than $7 million in financial and in-kind support to Big Brothers Big
Sisters, its primary charitable partner since 1998. For more
information, visit www.jackinthebox.com.

Source: Jack in the Box Foundation
The Jack in the Box Foundation
Kathy Kovacevich, (858) 571-2544
kathy.kovacevich@jackinthebox.com
or
Big
Brothers Big Sisters of America
Deanna Sauceda, (267) 301-2605
Deanna.sauceda@bbbs.org